I don’t LOVE it because I sell it, I sell it because I LOVE it

Through the years of testing tools, creams, cosmetics and everything in between, I’ve learned that for a product to cut through the clutter and make its way to our socials, blog or newsletter and into our routines, it must do 2 things: deliver on its claims and require little to no-fuss work.

🟣 There’s a reason certain brands have been around for 50+ years  

A client recently reminded me of a conversation she had with one of our skin therapists almost 2 decades ago. She distinctly remembers asking the skin therapist “why do you sell Guinot?” Without hesitation she replied “because it works”. Yes, the client still uses the brand. Probably because legacy brands concentrate on the fundamentals--excellent products and real results.  The company doesn’t put $ into big marketing budgets or participate in price competition, they invest in product innovation and scientific validation

🟣 Discovering, experimenting with and evaluating new and interesting products is really exciting 

It's also time consuming and tricky to separate the magic from the marketing, but it’s worth it. Although it’s easier to follow popularity and opt for products with a cult following, especially in the age of beauty influencers, yet that’s not who we are. We want to maintain the core values of our philosophy. 

🟣 In a world filled with countless beauty products promising miraculous results, it can be overwhelming to navigate through the maze of options 

When we get excited and ask you to make room in your heart (and in your cart) for some new products, know that they’ve passed our tests and tick both boxes.

"After struggling with my skin for years and  not having a specific routine, I switched over to the products Mary recommended. After consistent use and a new routine, my entire face changed. I went from having drab, dull skin with consistent breakouts, to having bright, glowy and smooth skin. My face looks as though I've had a whole overhaul with just a few products and consistent use. Never could I have imagined that my skin would look so good or that I would receive so many compliments!"    Deana Sdao, Toronto

featuring. . . you, it's not just our name, it's our philosophy